SERVICE
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SEO & AIEO
SEO and AI search visibility from HICO in Indianapolis. Help people find and understand your business with a one-time foundation or ongoing monthly improvement.
BUILT AS ONE SYSTEM
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Technical Search Readiness
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Content & On-Page SEO
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AI Search Clarity
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Local Visibility
WHY IT MATTERS
Be found. Be understood. Give people a reason to choose you.
WHAT WE BUILD
A stronger foundation for search and AI discovery.
01
Technical Search Readiness
Review indexing, sitemaps, redirects, broken links, duplicate pages, mobile usability, and Core Web Vitals. Address agreed technical issues and check crawler access so useful pages can be discovered.
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Content & On-Page SEO
Map real search questions to the right pages. Improve titles, descriptions, headings, image descriptions, and internal links so visitors and search engines can understand the content.
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AI Search Clarity
Rewrite 3–5 priority pages with clear, direct answers and create one FAQ based on real audience questions. Add appropriate organization structured data that matches visible content.
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Local Visibility
Clean up your Google Business Profile and review business name, address, and phone consistency across major directories. Help nearby audiences find accurate information and a clear next step.
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Tracking & Measurement
Set up or review Google Search Console, GA4, Bing Webmaster Tools, and sitemap submissions. Track relevant forms, calls, or donations and record a baseline for search and AI visibility.
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Ongoing Improvement
With Search Growth, publish useful content, refresh existing pages, check technical health, and revisit the same audience questions each month. Use the findings to guide the next round of work.
HOW THE PARTS CONNECT
Visibility works best when the whole journey connects.
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Discover
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Understand
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Answer
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Connect
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Act
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Measure
OUR APPROACH
Start with what people are asking.
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See where you stand
Begin with a free visibility snapshot: five audience questions across ChatGPT, Perplexity, Gemini, and Google AI Mode. Record what appears, where your organization is missing, and useful next steps.
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Agree on priorities
Choose Search Ready or Search Growth. Confirm the pages, goals, access, content approver, and scope before work begins.
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Build the foundation
Connect measurement, address agreed technical issues, improve priority pages, and align local business information. Keep changes grounded in what your organization actually offers.
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Review & improve
Review Search Ready 30–45 days after launch. With Search Growth, continue a monthly rhythm of content, checks, and reporting tied to traffic, inquiries, and observed visibility.
DESIGNED TO KEEP WORKING
Two ways to build search visibility.
Choose a focused foundation or a recurring improvement plan. Both start with the same Search Ready work for a website of up to 25 pages. Larger sites receive a scoped per-page add-on. We confirm access and priorities before kickoff.
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Search Ready — $1,750 one-time. Technical, on-page, AI search, local visibility, and tracking foundation, plus a follow-up report 30–45 days after launch.
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Search Growth — $750/month. Full Search Ready foundation in month one; six-month minimum, then month-to-month.
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From month two — 2 new posts or pages, 2–3 page refreshes, 4 Google Business Profile posts, review-request support, technical checks, and a monthly report.
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Clear scope — WordPress and Framer sites. Website rebuilds, new page design, ads, link-building, digital PR, and third-party listing fees are outside the package.
WHAT YOU LEAVE WITH
Know what is being improved and why.
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Search and AI visibility baseline
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Search Console, GA4, Bing, and conversion tracking
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Technical fixes and indexing review
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Keyword-to-page map and on-page improvements
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3–5 answer-first page rewrites and one FAQ
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Appropriate organization structured data
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Google Business Profile and directory consistency review
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Follow-up report, with ongoing content and reporting on Search Growth
RELATED INSIGHTS
Ideas to help the work last.
Practical guidance for making stronger decisions before, during, and after a project.
Common questions
What is AIEO, and how is it different from SEO?
AIEO means AI engine optimization: improving how clearly your organization’s information can be discovered and understood in AI search experiences. It shares foundations with SEO, including accessible pages, useful content, clear organization information, and appropriate structured data. It does not buy or guarantee an AI recommendation.
Which package should we choose?
Search Ready is a one-time foundation for $1,750. Search Growth is $750/month with a six-month minimum, then month-to-month. It includes the foundation in month one and ongoing content, checks, and reporting from month two. You can move from Search Ready to Search Growth at the regular monthly rate.
What does Search Growth include each month?
Month one delivers the Search Ready foundation. From month two, the plan includes 2 new posts or pages, 2–3 page refreshes, 4 Google Business Profile posts, review-request support, technical health checks, repeated AI visibility questions, and a one-page report covering traffic, top searches, leads, observed mentions, and completed work.
Can you guarantee rankings or AI recommendations?
No. Search engines and AI tools decide what they display, and answers vary by question, location, timing, and product. The snapshot records a point in time. We commit to the agreed work and transparent reporting, not a ranking, citation, traffic, or lead guarantee.
How soon will we review progress?
Search Ready includes a follow-up report 30–45 days after launch. Search Growth includes monthly reporting after the foundation month. These are review windows, not deadlines for search engines or AI tools to show changes.
What do you need from our team?
Access to the website, analytics, Search Console, Bing Webmaster Tools, and Google Business Profile where applicable, plus one person who can approve content. We confirm the right access and the work to be completed before kickoff.
What is outside the package?
The foundation covers sites up to 25 pages; larger sites have a scoped per-page add-on. Website rebuilds, new page design, paid advertising, link-building, and digital PR are separate. Optional paid directories or citation services are billed at cost. New content on Search Growth uses the agreed existing page or post structure.
Do you work with WordPress and Framer?
Yes. We support both platforms, whether or not HICO built the site. The specific fixes depend on your platform, integrations, permissions, and agreed scope.
START WITH THE RIGHT CONVERSATION
Find out where your organization shows up.
Request a free AI visibility snapshot. We’ll check five questions across four tools and share what we see, where the gaps are, and a practical next step.